PRIVACY POLICY
Operated by UP Systems Inc.
Effective Date: April 23, 2026
This Privacy Policy explains how UP Systems Inc. ("we," "us," or "our") collects, uses, and protects information from visitors and users of pausebook.co (the "Site"). We are committed to protecting your privacy and being transparent about our data practices.
By using this Site or submitting your information, you agree to the practices described in this Privacy Policy.
1. Information We Collect
Information You Provide Directly
We collect information you voluntarily provide when you:
• Sign up for our email list — we collect your email address and, if provided, your name
• Submit a keynote or speaking inquiry — we collect your name, email address, organization, and any details you include in your message
• Contact us directly via any form or email on the Site
Information Collected Automatically
When you visit the Site, we or our service providers may automatically collect certain technical information, including:
• IP address and general geographic location (country/region level)
• Browser type and version
• Pages visited and time spent on the Site
• Referring website or source
• Device type and operating system
This information is collected through standard web analytics tools (such as Google Analytics) and is used in aggregate to understand how visitors use the Site.
Cookies & Tracking Technologies
This Site may use cookies and similar tracking technologies to enhance your experience and gather analytics data. You can control cookie settings through your browser preferences. Note that disabling certain cookies may affect Site functionality.
2. How We Use Your Information
We use the information we collect for the following purposes:
• To send you newsletters, book insights, and content updates (email subscribers)
• To respond to keynote inquiries and communicate about potential speaking engagements
• To improve and optimize the Site based on usage patterns
• To comply with legal obligations
• To protect the security and integrity of the Site
We do not use your personal information for automated decision-making or profiling.
3. How We Share Your Information
We do not sell, rent, or trade your personal information to third parties for their own marketing purposes.
We may share your information only in the following limited circumstances:
• Service Providers: We may share data with trusted third-party service providers who assist us in operating the Site, sending emails, or analyzing usage (e.g., email marketing platforms, analytics tools). These providers are contractually obligated to keep your information confidential and use it only to provide services to us.
• Legal Requirements: We may disclose your information if required to do so by law, court order, or governmental authority, or if we believe disclosure is necessary to protect our rights or the safety of others.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.
4. Email Communications & Opt-Out
If you have subscribed to our email list, you will receive periodic communications from us. Every marketing email we send includes an unsubscribe link. You may opt out at any time by:
• Clicking the "unsubscribe" link at the bottom of any email we send
• Contacting us directly at shawn@up.systems
We will process all opt-out requests promptly, typically within 10 business days. Please note that even after unsubscribing from marketing emails, we may still contact you for transactional or administrative purposes (e.g., responding to an active keynote inquiry).
5. California Privacy Rights (CCPA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA). This section describes those rights and how to exercise them.
Your Rights as a California Resident
You have the right to:
• Know: Request disclosure of the categories and specific pieces of personal information we have collected about you, and how it has been used and shared
• Delete: Request deletion of personal information we have collected about you, subject to certain exceptions
• Correct: Request correction of inaccurate personal information we hold about you
• Opt-Out of Sale: We do not sell personal information. However, you have the right to opt out if we ever do
• Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights
Categories of Personal Information Collected
In the past 12 months, we have collected the following categories of personal information:
• Identifiers: Name, email address, IP address
• Internet or Network Activity: Pages visited, browser type, referring URL
• Geolocation Data: General location based on IP address (not precise GPS data)
We have not sold any personal information in the past 12 months.
How to Submit a CCPA Request
To exercise your rights under the CCPA, please contact us at shawn@up.systems with the subject line "CCPA Privacy Request." We will verify your identity and respond within 45 days as required by law. We may request additional information to verify your identity before processing your request.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, or as required by law. Specifically:
• Email subscriber data is retained until you unsubscribe or request deletion
• Keynote inquiry data is retained for up to 3 years for business records purposes
• Analytics data is retained in accordance with the policies of our analytics providers (typically 26 months for Google Analytics)
7. Data Security
We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, use, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.
We encourage you to use caution when submitting personal information online and to notify us immediately at shawn@up.systems if you believe your information has been compromised.
8. Third-Party Links & Services
This Site may contain links to third-party websites or use third-party tools (such as email marketing platforms or analytics services). This Privacy Policy applies only to pausebook.co. We are not responsible for the privacy practices of any third-party sites or services, and we encourage you to review their privacy policies independently.
9. Children's Privacy
This Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected information from a child under 13, we will delete it promptly. If you believe we have collected information from a child under 13, please contact us at shawn@up.systems.
10. Changes to This Privacy Policy
We reserve the right to update this Privacy Policy at any time. When we make changes, we will update the effective date at the top of this document. We encourage you to review this policy periodically. Your continued use of the Site after any changes constitutes your acceptance of the updated policy.
For material changes that affect how we use your personal information, we will make reasonable efforts to notify email subscribers directly.
11. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
UP Systems Inc.
Website: pausebook.co
1665 W Horizon Ridge Pkwy, Henderson, NV 89012
© 2026 UP Systems Inc. All rights reserved.